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Got roasted by a print shop owner for using rich black wrong for years
I had this big project for a local coffee shop in Portland, designed everything in RGB like I always do, sent it off. The owner called me back and said my blacks looked like muddy gray on the test print. Turns out I was just using pure black (0,0,0,100) and he said I needed rich black with cyan and magenta mixed in. I had no idea that was even a thing. He walked me through his settings, 60C 40M 40Y 100K, and the difference on the reprint was night and day. Now I'm wondering if I've been messing up all my client's dark backgrounds for years. Has anyone else gotten a rude awakening from a printer about a basic color setting you thought you knew?
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roberts.diana13d ago
Wait did he show you the actual CMYK breakdown or just tell you to trust his settings?
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patricia_wright13d agoMost Upvoted
Did that article in Print magazine last month say something about trusting printer profiles over screen previews?
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