Serious question, did every new coffee place in Portland decide to use the same bean icon last month?
I walked down Hawthorne in Portland last week and counted 4 different coffee spots using a bag of beans logo with a leaf on top. One of them even had the leaf upside down like a frown, which honestly made it look like a sad avocado. I get that a bean shape is easy to draw but at some point it stops telling anyone apart. How do you even start a fix when the whole street looks the same?