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I stopped offering free consultations and my bookings went up

Everyone in my area was doing free 15 minute skin checks to get clients in the door. I switched to a $25 fee that goes toward their first service if they book. In the first month, my serious bookings jumped by about 30%. It filters out the people just looking for a free diagnosis. Has anyone else tried charging a small fee and seen a change in client quality?
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3 Comments
bettyg93
bettyg931mo ago
It's like how a cover charge keeps the serious people in the club...
9
val_craig37
That $25 fee actually made your bookings go UP?
3
tessawebb
tessawebb23d ago
Wait, the fee made MORE people book?
1