Tried a dark background layout and it blew up in my face

I was designing a flyer for my shop's grand opening last week and went with a black background with yellow text. Looked great on my monitor but when I printed it on the shop printer the yellow came out almost invisible. Had to scrap 50 copies and redo the whole thing in white on blue.

2 comments

2 Comments

grant5698d ago

I mean, maybe it's just me but I'd argue the printer was the problem, not the dark background. Yellow on black is a classic combo that works fine if you know your printer's limits. Idk, seems like skipping a test print on cheap paper before running 50 copies is the real issue here. Plus, white on blue is super boring, you missed a chance to stand out.

simon_chen7d ago

Last time I ran a batch of flyers I used metallic gold ink on dark red cardstock. Looked amazing in the proof. But the printer just couldn't lay down enough ink without smearing. Ended up with 200 copies that looked like someone sneezed on them. Had to reprint on plain white. Real waste of time and money. So yeah sometimes the printer is just not up to the job. You can plan all you want but the hardware decides what actually works.