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Showerthought: Is it the client's job to approve colors based on screen or print?
Had a meeting last week with a small business owner. She wanted a dark teal for her logo. I showed her on my calibrated monitor. Looked perfect. Sent her a digital proof. She loved it. Printed the business cards and she flipped. Said it looked like swamp water. Now she's mad at me. My printer says the CMYK is right. I'm sitting here wondering - who's fault is this? Do we educate clients about screen versus paper? Or do we just eat the cost and reprint? What's your rule on this?
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adamcoleman10d ago
Learned this one the hard way myself, now I keep a test print pinned above my desk as a reminder.
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sam_harris6810d ago
The worst part about learning that lesson is you don't even realize you're making the mistake until the whole thing is already messed up. My first big print job went sideways because I skipped a calibration step and ended up with a 50 dollar pile of plastic spaghetti. Now I've got a little post-it note on the wall that just says "check the bed level dummy" in my own handwriting. That test print you keep up there is probably worth more than any fancy printer upgrade you could buy. What was the specific print that finally made you stick to the process?
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