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Appreciation post: the $0 client questionnaire that killed my 3am panic revisions
Back in 2019 I used to just hop on a call, nod along, and start designing with zero written brief, which meant I redid a logo 11 times for a bakery in Portland. Now I send a one page form asking who their audience is, what 3 sites they hate, and what the budget ceiling is before I open Figma, and surprise, the revisions dropped from endless to about 2 per project. What is the one question you always ask that saves you the most pain?
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nancy312h ago
That bakery logo redo 11 times is why I ask for their Pinterest graveyard now.
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