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The late-night logo draft that flipped my opinion on kill fees
Had a client in Dayton ask for a full rebrand in 3 days. I sent the first logo draft at 11pm, she loved it, then ghosted me right after the invoice. I used to think kill fees were a power move, but that $800 sting made me realize they're just basic protection. Now I ask for 30% upfront before touching a single pixel. Has anyone else gotten burned on a rush job that just vanished?
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