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Picked the wrong client last month and it cost me 3 weekends

I had two clients both asking for rush logo work. One was a local coffee shop with a clear brief, the other was a tech startup founder who said "just make it pop." I took the startup job for $1,200 and spent 3 weekends redoing versions he kept hating. The coffee shop guy went with someone else and now I see his logo all over town. Anyone else get burned by picking the flashy client with no direction?
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2 Comments
phoenix845
Smooth talking founders who say "make it pop" are outsourcing their own lack of vision to you for free. The coffee shop guy knew what he wanted and respected your time, which is way more valuable than a fancy payout for endless revisions. Next time a client can't explain what they actually need in simple words, that's a red flag worth walking away from.
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grant_torres
Man the coffee shop logo is just gonna haunt you every time you drive past.
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