Shoutout to the gas station logo that everyone online calls ugly, I think it does its job better than the fancy one | Branding Breakdowns - The Design Community Hub
Shoutout to the gas station logo that everyone online calls ugly, I think it does its job better than the fancy one
I read a thread last week where people ranked a local chain called QuickFuel as one of the worst logos in Ohio, all because the letters are plain and the colors clash. Thing is, I can spot that sign from half a mile away on a foggy night, and that's the only job a gas station logo has. A design teacher once told me a logo people remember beats a logo people like, and that stuck with me. What sign around your town gets picked on but still works where it counts?