13
Shoutout to the day I stopped cramming every detail into a logo
I used to think a good logo needed to show everything the business did, like a bakery logo with a rolling pin, wheat, and a croissant all smashed together. Then last month a friend who runs a design shop in Portland showed me their single-line cactus logo for a coffee roaster and it clicked. Anyone else have that moment where you realized less is actually more in branding?
2 comments