Question about how I built logos in 2015 vs now, and why a $12 notebook changed my whole process | Branding Breakdowns

Harper Perry · 2026-09-17T17:10:05.827254+00:00

Back in 2015 I sketched every logo idea on the back of junk mail, but now I start with a $12 grid notebook from the art store on 5th, and last Tuesday I filled 4 pages of circle tests for a coffee shop logo before I ever touched my laptop, so what small change flipped how you work?

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Question about how I built logos in 2015 vs now, and why a $12 notebook changed my whole process | Branding Breakdowns - The Design Community Hub